Client
Fabrica Creative
Deliverables
  • Logo
  • Branding Guide
  • Copywriting
  • Social Media
  • Website Design

Do Good For Goodness Sake

The task? Take a tired logo and breathe new life into not only the mark itself, but the whole visual persona. When Fabrica Creative went from a video only agency to full-service, they needed to be able to market themselves to the clients they wanted to land; fresh look, new swagger.

Fabrica didn’t have a voice and didn’t have an image. We started there. The essence of Fabrica was giving back and ‘doing good for the sake of doing good’. I built out a brand for Fabrica–marks, color palette, typography and hierarchy, digital presence, social media and blogging voice, and copywriting for the whole kit-and-kaboodle.

Brand Colors

Fabrica Orange

#d6652c

Dark Gray

#48474c

Teal

#44bfb7

Purple

#986aad

Typography

Oswald

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y z

Cormorant Garamond

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y z